Frontier Silicon reaches 10 million milestone in DAB sales worldwide
Sales to double in the next three years driven by new market growth
London – 8th February 2010: Frontier Silicon, the leading supplier of DAB digital radio technology, announces that it has reached a record 10 million sales in DAB systems worldwide.
With over 12 million DAB units already in circulation – and with this total growing by more than two to three million per year – Frontier Silicon expects to reach 20 million sales in less than half the time it has taken to reach 10 million.
Germany’s existing DAB network currently has 82 per cent coverage nationwide, with DAB+ widely considered to be the next stage in Germany’s digital radio development. 2010 is expected to be the year that Germany launches its nationwide DAB+ multiplex, giving both public and private broadcasters the first chance to broadcast their radio stations nationally since 1945.
Last year Frontier Silicon set up a dedicated business unit with staff located in Germany, France and the UK to address the key issue of in-car radio. In addition to the growing local market opportunity, German car makers are perfectly positioned to sell their DAB-equipped cars into an increasing number of European DAB markets. It is estimated that out of the 16 million cars sold in Europe each year, 10 million are now sold into countries transmitting DAB and its derivatives (DAB+ and DMB-Radio).
Anthony Sethill, Chief Executive of Frontier Silicon, said:
“This landmark 10 million sales figure is a big step forward for DAB. Frontier Silicon systems are the most widely deployed in the world and this trend is set to continue as European take-up gathers pace. With the anticipated launch of Germany’s first nationwide multiplex this year, we’re ramping up our investment in digital technology, delivering systems that are cheaper, more energy efficient, interactive and interoperable across DAB, DAB+ and DMB-radio standards, enabling both in-home and in-car radio manufacturers to produce best-in-class products.”
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